You can pull up keywords from the worldwide database or from specific countries like the US, UK, etc.įrom there, scroll down to the Organic Research section to see an overview of the website’s total organic traffic, ranked keywords, and traffic cost (an indication of the value based on CPC).
They’re also very difficult to find using other tools.Īll you have to do is enter a competitor’s domain in the search box, then choose the location you want to pull suggestions from. These kinds of keywords are often very valuable (if they weren’t, why would your competitors target them?). Rather than entering a seed keyword to generate a list of related suggestions, Semrush shows you the keywords that your biggest competitors are ranking for. The integrated keyword tool works a little differently than some of its competitors. It’s also worth mentioning that it’s usage allowances are higher than most other tools so even though it looks expensive, you can get more use out of it than a lot of other tools. But if you can afford it, you’ll benefit from incredibly accurate data, powerful research capabilities, and tons of additional SEO and content marketing tools. It’s a tad expensive compared to some other options, which might put it out of reach of cash-strapped entrepreneurs and small businesses.
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